In May, I attended Rosemount Australian Fashion Week 2011, as accredited media. I was invited to about 20 shows and presentations over the course of Fashion Week including pre-fashion week shows. I reported on every show I attended. Rosemount Australian Fashion Week is Australia’s most prestigious fashion event and is closed to industry and media. It showcases an array of Australia’s leading designers. Australian Fashion Week has just joined the Mercedes family and is now recognised as Mercedes Australian Fashion Week. Attending Fashion Week as blogger was one of the most exciting experiences in my fashion career so far. It equipped me with the necessary experience to be a successful style correspondent including trend spotting, reporting, interviewing, photographing, identifying front row elite and taught me fashion week etiquette. Thought I’d share this video clip featuring some of the shows that I captured during fashion week. As well as this I’ve included a few of my favourite images from the week.
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